Account setup and structure
Campaigns, ad groups and tracking arranged so reports make sense.
Grow & care
Pay-per-click can fill your inbox quickly, or quietly burn through your budget. We build and manage campaigns around cost per enquiry, not click counts.
The danger with ads is spending without learning. Wide keywords, vague ad copy and a landing page that says everything at once is a quick way to pay for clicks that never convert.
We start narrow. A tight set of keywords that show buying intent, ads that say what you actually do and a landing page that matches. Then we watch the data, remove what wastes money and push budget into what works.
Nothing vague. This is what you get when you hire us for PPC advertising.
Campaigns, ad groups and tracking arranged so reports make sense.
Buying-intent keywords, with a long list of terms to exclude.
Headlines and descriptions tested against each other.
Pages built for a single offer and a single action.
Weekly optimisation to lower the cost per lead.
Calls, forms and purchases tracked back to the ad that produced them.
Four steps, with you approving each one before we move on.
Keywords, competitors and landing page review.
Campaigns, ads and tracking created and tested.
Close monitoring in the first weeks while data comes in.
Regular changes to improve cost per lead.
Not here? Call +1 (607) 238-2384 and we will answer it.
Enough to collect useful data in your market. We estimate it with you in the first call and start smaller if you prefer.
Yes. Your ad budget goes to Google directly, and our fee is separate. You always own your ad account.
Often within days of launching. The first month is about learning, and results usually improve after that.
We also manage Microsoft Ads and paid social campaigns.
Tell us what you need and we will reply with ideas and a fixed price.