Brand strategy workshop
A working session on who you serve, what makes you different and how you want to be seen.
Design
A brand people recognise and trust.
Branding is more than a logo. It is how you look, how you sound and how consistent you are across a website, a proposal and a delivery van. We build the system that keeps all of it together.
- Money-back guarantee*
- Support 24/7
- Free design trial
How we approach branding design.
Customers rarely remember a logo on its own. They remember a feeling: this company looks organised, this one looks cheap, this one looks like it knows what it is doing. That feeling comes from small decisions made the same way every time.
We define those decisions and write them down. Colours, type, spacing, imagery, tone of voice. Then your team, your freelancers and your printers can all produce work that clearly belongs to the same business.
A good fit if…
- Your materials look different on every platform
- You are launching and want to look established from day one
- You have outgrown a logo that was made in a hurry
- You are bringing in new designers or agencies and need rules they can follow
What’s included.
Nothing vague. This is what you get when you hire us for branding design.
Logo and mark system
A primary logo plus the compact versions you need for social profiles and small spaces.
Colour palette
Main and supporting colours with exact values for screen and print.
Typography
Headline and body typefaces that suit your tone and are easy to license.
Voice and messaging
A short guide to how you write, with sample headlines and phrases.
Brand guide
A clear document that shows how to use everything, with examples of right and wrong.
How it works.
Four steps, with you approving each one before we move on.
1
Listen
We interview you, look at your market and collect the words your customers use.
2
Define
We agree on positioning and personality before we draw anything.
3
Design
Logo, palette, type and examples of the brand in use on real materials.
4
Document
You receive the brand guide and every asset, organised and ready to hand to others.
Common questions.
Not here? Call +1 (607) 238-2384 and we will answer it.
A logo is one part of a brand. Branding covers the whole system: colours, type, imagery, messaging and the rules for using them together.
Yes. It is a short, practical document, not a 90-page binder, and it shows exactly how to use each element.
Yes. We keep what customers already know and change what is holding you back, then help you roll it out.
We can. A brand and a website designed together are usually more consistent, but you are free to use our branding with any developer.
Often paired with.
Ready to talk about branding design?
Tell us what you need and we will reply with ideas and a fixed price.